Home Staging Q&A’s

HOW CAN SWEET INTERIORS BY CANDY HELP YOU WITH YOUR STAGING NEEDS?

Candy understands the importance of the relationship you have with your client. Discussions of décor, cleaning and organizing can be a delicate topic. Instead, let Candy take care of all Staging recommendations from an independent and neutral standpoint. Candy aims to enhance the sales process by creating a home that is a ‘delight to show’.

CAN YOU COME AND SIMPLY WALK THROUGH THE HOME AND TELL ME WHAT I SHOULD DO?

Certainly, Sweet Interiors by Candy can do as much or as little as you would like. This might include helping you select paint color, de-clutter or might be as complex as knocking down walls and hiring a contractor.

WHAT’S WRONG WITH DO-IT-YOURSELF STAGERS?

A seller often cannot objectively see the most effective way to stage their own home from a true buyer’s perspective because they are used to the way it looks and like it that way. Home staging is much more than decorating and rearranging furniture. It’s a sales marketing service designed to accentuate a property’s best features that appeal to a variety of buyers. That’s why working with a professional Home Stager is the least expensive investment you can make to sell the home! The ideal time to stage is before showing the home to potential buyers.

WHY DO YOU WANT TO DEPERSONALIZE?

It’s simple!  You want the buyer’s conversation to be about how great the house is and not about the beautiful photographs of your kids or wedding.

WILL YOU USE EXISTING FURNITURE AND ACCESSORIES FOR STAGING?

Yes, an occupied home usually can be staged with what the seller already has. In some cases, a few minor purchases may be needed to enhance existing furnishings.

WHAT ABOUT THE EXTERIOR OF THE HOME?

Potential buyers start to form an opinion of the house before they even walk in the front door. It’s important to maximize curb appeal, but then you must also carry that same attention to detail right through the rest of the house.

HOW WILL YOU STAGE A VACANT PROPERTY?

Studies show that vacant homes don’t sell as quickly or for as much money as furnished homes. This is largely due to the inability of most people to judge size and scale of a space and picture how their furnishings would fit in a room. So properly placed furniture gives them a frame of reference. If additional furnishings are needed, they can be rented through a local home furnishing store. We can assist by coordinating the rental of such furnishings for your home.

HOW MUCH DOES STAGING COST?

We know it will cost less than your first price reduction, so invest a little to make more. Full and partial staging options are available. Cost is based on an hourly fee and will depend on the number of hours necessary in order to complete the look of each room however, does not include rental fees, delivery and any painting or repairs we may suggest before staging. Contact us for a consultation.

WHAT IF HOMEOWNERS DON’T LIKE THE STAGING SUGGESTIONS?

Buyers and sellers often have different tastes. Sellers design their home to reflect their own style. Home Staging purposefully emphasizes room assets by regrouping furniture and accessories so buyers clearly see the home’s structure and layout. Expensive furnishings don’t necessarily help sell your home.  But, an organized, clean and calm interior can put buyers at ease and help them imagine their own furnishings in the space.

WHY CANT BUYERS USE THEIR IMAGINATION AND LOOK PAST THE DECOR OF A HOME?

Statistically, only 10% of homebuyers can actually visualize the potential of a house. A vacant home is even harder for a buyer to deal with because there are no reference points to visualize their own furnishings. Rooms look cold and small when they are vacant and most buyers can not visualize size and scale, so properly placed furniture gives them a frame of reference.  Therefore, having a vacant home professionally staged is beneficial.

MY HOME IS ALREADY “ON THE MARKET” AND HAS NOT SOLD. DOES IT MAKE SENSE TO STAGE IT NOW?

If your home is on the market and has not sold it certainly makes sense to have it staged. Staging will differentiate it from the other properties that are on the market that are not staged. Staged homes sell for more, conservatively on an average of 6% more, than un-staged homes.

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